The team at digital marketing platform Passle profess to be experts at winning content, so it’s unsurprising that they know what they’re talking about when it comes to subject lines. This one had us ...

Competition for attention from the email deluge is intense. If you want yours read, focus on the subject line and make it personal. Few things are more frustrating than sending an important email ...

Your prospect opens their inbox and there it is: A message from a stranger (aka your cold email). She reads the subject line and decides in a split second whether to open it or move it to trash (or ...

Struggling with email open rates? These 10 AI-powered subject line generator tools—like Omnisend, Coschedule, and Mailmeteor—help craft catchy, relevant lines in seconds. Whether you’re cold-emailing, ...

"In sports, the best coaches find hidden talent to help propel their teams," writes Greg Zakowicz at the Bronto blog. "In email marketing, that means finding underused tactics." A perfect example of a ...

Email is considered the most formal way to communicate with the other party, so much so that it’s often a mere email that makes or breaks things. Be it university or job applications, formal ...