Hello Kitty is the latest brand to make a debut on Roblox with a game designed for the platform’s 55 million daily active users. Sanrio is launching its first Hello Kitty Cafe game, based on the real ...

Sanrio has announced another new partnership today as they're teaming up with Roblox to bring Hello Kitty and friends to the game. The virtual "My Hello Kitty Cafe" is designed to bring together ...

Faith Lane is a Christian, self-published author from the early age of 17. She is now following a passion in journalism to express her creativity. She works for various sites, writing content about ...

Steal a Brainrot has hit a record 25.4 million concurrent users. Grow a Garden’s lifetime visits remain higher at 30.1 billion. Roblox game Steal a Brainrot has hit a record 25.4 million concurrent ...

A 'Grow A Garden' movie from Story Kitchen, based on the hit Roblox video game, is in development, Deadline can exclusively report.

Roblox has become a video game titan, in recent years dominating the world of kids’ gaming and earning $454 million in revenue last quarter alone. A new report argues that success is built on ...