Discover how Kalshi Inc. leveraged AI technology to create a viral advertising campaign during the NBA finals, challenging traditional advertising norms and costs.

This work constitutes a major scholarly contribution to information systems design and offers a pragmatic blueprint for ...

4th annual benchmark finds online channels fuel new customer acquisition—yet the real economic shift is how retailers convert digital demand into high-value in-store experience using AI-driven ...

At Salesforce’s World tour event this week at ExcelLondon, the company announced a host of new tools for its Agentforce platform - arriving alongside a quietly positive earnings report for Q3 in 2025.

Still got your cordless phone? It could be the only thing keeping you connected to the world when there's a massive mobile outage. Ian Sherr Contributor and Former Editor at Large / News Ian Sherr (he ...