From public health campaigns to information about social services, algorithms that identify “influencers” have been used to maximize reach. Vedran Sekara and colleagues used the independent cascade ...

Once, marriage was about survival. You joined forces to keep a roof over your head and food on the table. Over time, it became about companionship and love. Now we ...

This article was featured in the One Story to Read Today newsletter. Sign up for it here. The past decade may rank as one of the worst in the history of American education. It marks a stark reversal ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...

For many people, family is a source of comfort, belonging, and security. Yet for others—particularly those who grow up in families with strong traditions, public visibility, or generational ...

In 2022, only 44% of surveyed high school students said they expected to earn a bachelor’s degree—down sharply from the 72% with that expectation in 2002. High school students’ expectations for ...

Avoid overpromising. Trust is built by establishing realistic expectations and then overdelivering. Overdelivery doesn’t mean working for free or providing services at a significant loss. Small, ...

WASHINGTON, Aug 15 (Reuters) - U.S. consumer sentiment softened in August as households anticipated higher goods prices because of import tariffs. The University of Michigan's Surveys of Consumers on ...