Know your customer. This business basic has been turbocharged by digital streamers like Netflix, which is able to track its customers’ every move — their searches, pauses, replays and abandonment ...

AI initiatives don’t stall because models aren’t good enough, but because data architecture lags the requirements of agentic systems.

Leading tech companies are in a race to release and improve artificial intelligence (AI) products, leaving users in the United States to puzzle out how much of their personal data could be extracted ...

Black Friday online sales hit $11.8 billion, up 9.1% from last year, Adobe Analytics says AI tools help consumers find deals, boosting online shopping Physical store traffic subdued due to inflation, ...