This was the third core update and fourth confirmed Google update in 2025. The December core update will take up to three ...

Google’s algorithmic failures can have dreadful consequences, from directing racist search terms to the White House in Google Maps to labeling Black people as gorillas in Google Photos. This week, the ...

Google completed its October 2023 core search update rollout, which aims to improve rankings by promoting quality content. Google finished rolling out the October 2023 Core Update. Core updates target ...

Imad is a senior reporter covering Google and internet culture. Hailing from Texas, Imad started his journalism career in 2013 and has amassed bylines with The New York Times, The Washington Post, ...

Google is updating its search algorithm to combat SEO spam, aiming to detect and filter out automated content more effectively alongside other adjustments. In response to user feedback about a decline ...

Switzerland-based engineer Hristo Georgiev made an eyebrow-raising discovery when googling his own name: the search engine misidentified his likeness as belonging to a serial killer who happens to ...

A Fourth Circuit panel appeared at odds on the role of automated searches in criminal investigations, reflecting a larger ...

Google has often said that if they shared the full details of how its search algorithms and ranking factors would work, it would lead to abuse and poorer quality results. It seems like most SEOs agree ...

Google has released the December 2025 core update, its third of the year. The rollout began December 11 and may take up to three weeks.

Google announced a major quantum breakthrough using its Willow chip and the Quantum Echoes algorithm. The new method performed a complex physics task 13,000 times faster than the world’s fastest ...