This may come as a surprise, but as a creative and an owner of a CPG design agency, I actually love AI. I just recognize its limitations. For me, those limitations are even embedded in the term ...
In today’s rapidly evolving marketing landscape, creative intelligence has emerged as the next frontier, fundamentally transforming how brands connect with their audiences. In a panel discussion with ...
In Creative Intelligence, Bruce Nussbaum argues that building a space away from normal activity, where people trust each other and agree to behave by a different set of rituals, is key to enhancing a ...
Creative, labeled as ‘non-working’ media, is responsible for driving 40-70 per cent of an advertising campaign’s performance, yet it has been deprioritised and undervalued. Global advertising spend is ...
NEW YORK, Dec. 18, 2025 /PRNewswire/ -- Clinch, the agentic AI platform for omnichannel content orchestration, today announced the launch of a new predictive creative scoring suite within its Flight ...
Media Innovator Behind The Sopranos Will Lead Kartel in Building AI-powered Creative Infrastructure for the World's Most Ambitious Brands "Kartel is where imagination meets engineering – a platform ...
For forward-thinking collaborators, it's important to recognize the different kinds of intelligence that can help you improve your synergistic skills. Historically, we’ve primarily looked at ...
The field of creative arts, media and communication curriculum and pedagogy has undergone substantial re‐evaluation in recent years as educators seek to bridge traditional artistic practices with ...
Creative arts and writing represent interwoven domains that blend imaginative expression with disciplined methodologies. This field embraces both the creative pursuit of literary innovation—where ...