ITV, one of the U.K.’s leading broadcasters, has selected Yospace, a global provider of Dynamic Ad Insertion (DAI), to launch a pioneering ad measurement and delivery solution across its channels on ...

OpenAI is preparing to introduce advertising into ChatGPT, a move that signals a clear shift toward a more traditional ...

As audiences continue to move fluidly between subscription, ad-supported and free streaming environments, broadcasters are ..

OpenAI will test ads in ChatGPT, marking a significant shift in AI monetization and how users encounter commercial intent.

The rise of Free Ad-Supported Streaming TV (FAST) has opened a new frontier for content owners to monetize their libraries. By offering viewers free content and generating revenue through ads, FAST ...

As per industry observers with ChatGPT soon to be moving towards advertisement can be signaling the start of AI bubble burst ...

OpenAI’s head of ChatGPT is confident the subscription model will sustain the AI, despite its rapid growth. He stated that ads are not a priority, as they could compromise user trust and the product’s ...

OpenAI starts testing ads in ChatGPT while assuring users that privacy, trust, and unbiased answers will remain fully ...

YouTube will no longer need to review individual content uploads for ad suitability in order for content creators to begin making money from their posts, ultimately streamlining the monetization ...

Churn rates for streaming services have been steadily rising since early 2022. In the first quarter of 2024, churn ranged anywhere from 2% to 11% across leading streaming platforms. This rise in churn ...