Technology continually shapes and transforms how we interact with everything around us. When it comes to driving, the latest example of this is the integration of augmented reality (AR) in automotive ...

Customers are more likely to purchase items after viewing it in AR, Amazon said. — -- Amazon announced this week that its augmented-reality shopping tool -- which allows users to visualize how an ...

Augmented reality is bridging the gap between creativity and technology, revolutionizing how art is created and experienced. By expanding artistic expression, redefining traditional mediums, and ...

Tim Cook said augmented reality allows consumers to be more "present." — -- In an exclusive interview with ABC News, Apple CEO Tim Cook said he favors augmented reality (AR) over virtual reality ...

Imagine transforming any room into a behavioral maze that neuroscientists can use to study how the human brain processes rewards. What about bringing therapy directly into a patient’s home with guided ...

ZDNET explores immersive computing and a related but different technology called digital twins. Immersive computing has many different names and acronyms, including VR (virtual reality), AR (augmented ...

Every day, we see how technology is changing our lives in a myriad of ways, and it’s also transforming education at a rapid pace. Wednesday at Millennium 6-12 Academy, we watched a teacher using ...

Serving as a firefighter is inherently dangerous, but not all lives lost on duty, or in the hours shortly after, are unavoidable. Researchers now believe technology, particularly augmented reality (AR ...

CLEVELAND — Cleveland Clinic and Microsoft have developed an innovative augmented reality system that could revolutionize how the military assesses service members' readiness to return to duty ...

US technology start-up Red 6 hopes to begin production of its cockpit augmented reality system by the middle of 2026. Speaking to FlightGlobal at the Paris air show, Red 6 chief strategy officer Kevin ...

The US Air Force (USAF) plans to integrate a new augmented reality technology into some of its operational Lockheed Martin F-16 fighters. Developed by Florida-based start-up Red 6, the helmet-mounted ...