When someone searching enters a query into a search engine, such as “top 10 movies of 2020,” the search engine may return results showing links to several webpages relevant to the search query. It may ...

Krista Fabregas is a seasoned eCommerce and online content pro sharing more than 20 years of hands-on know-how with those looking to launch and grow tech-forward businesses. Her expertise includes ...

Keywords are foundational, but entities may be the future. At SMX Next, a panel of SEO experts shows how marketers can optimize their content for entity search. “The problem is never about content; ...

Mark Williams-Cook posted a super interesting example of Google Search showing a different set of ranked results for the same query. The only difference was how the search was conducted. One search ...

As AI-driven search evolves, traditional keyword SEO is giving way to entity optimization, a smarter, intent-driven approach that prioritizes relationships and context. Learn how entity SEO is ...

We rarely stop to think about the lightning speed of modern information access. Try picturing a time when answers lived only in libraries – it seems archaic now. Search tools have become so powerful ...

Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...

Entities just might be the single most important concept to understand in SEO right now. Read on to understand what entities are and why they matter. Entities are, in my not-so-humble opinion, the ...