Any CEO will tell you that they want a better brand, more social media followers, and increased sales. Beyond that, they tend to depend on their marketing department to figure out the concrete steps ...

A good way to construct an effective marketing plan is to use the SMART outline. SMART is an acronym for Specific, Measurable, Achievable, Realistic and Timely. If you develop your company's goals and ...

Clear goals, objectives and targets will help ensure that measurable progress in your strategic plan. Goals, objectives and targets should be specific, measurable, achievable, relevant and time-bound ...

I was speaking recently with a friend who was relatively new to his job and was confused: He had two major project responsibilities with deadlines approaching, didn't have adequate time to complete ...

It’s important to make sure that you have meaningful and realistic objectives for your SharePoint solution. If you want business decision makers to pay attention, your objectives need a measurable ...

Is your goal in 2006 to start your own business, to increase your turnover, to apply better systems within your business, to improve your career prospects through training and networking? Whatever the ...

When starting a business, people often have unstated goals—like simply surviving the first year. Others, like Amazon, set clear, ambitious objectives, such as "make history and have fun." Aims → ...

Use S.M.A.R.T. goals to launch management by objectives plan Your email has been sent Management by Objectives, or MBO as it is affectionately called, is a concept expressed by Peter Drucker more than ...