The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble or click here to buy it directly from us and SAVE 60% on this book when you use ...

David Cornwell is possibly one of the least known best-selling authors in the world. His novels tell tales of espionage and betrayal, thrilling millions of readers who know him by his pen name, John ...

A loyal reader asks my advice for writing about art auctions. It’s pretty simple, and boils down to four rules: It isn’t a market for masterpieces. Ignore auction records. Adjust for inflation. Make ...

Opinions expressed by Entrepreneur contributors are their own. There are two kinds of people: Those who think they can write, and those who think they can’t. Very often, both are wrong. The truth is ...

'Tis the season … so here's some unashamed regifting: a year-end roundup, featuring an all-star team whose members have appeared in these columns. First, my Uncle Ollie, who sent me his copy of the ...

After 35 years of teaching fiction writing, the prize-winning author shares her wisdom. First tip? Don’t write what you know… I don’t think it’s a bad thing to want to write a first sentence so ...

Helping people understand what your technical products do will be easier if you follow these seven guidelines for writing B2B technical content. A lot of B2B marketing either promotes technical ...