Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More e.l.f. Beauty is launching a Roblox game, e.l.f. UP!, to help Gen Z and ...

E.l.f.’s first Roblox experience responds to a perceived entrepreneurial streak in Gen Z, seeking to imbue the cohort with the skills needed to succeed in a changing economy. The announcement ...

Brands keep betting on Roblox. New York City-based E.l.f. Cosmetics announced it will test real-world commerce on the video game platform Roblox, becoming the first beauty brand to do so. Products, ...

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Another lawsuit involving a Houston-area child accuses Roblox of failing to protect children from sexual predators lurking on its popular gaming platform.

Clackamas County deputies find truck, teenager linked to murder investigation Clackamas County deputies say they have spoken to the teenage son of a murder suspect, and found a truck linked to the ...

Roblox posted a wider third-quarter loss but boosted its revenue forecast for the year as a pair of videogaming crazes generated robust top-line growth. The videogame company posted a loss of $257.4 ...

The limited-time Halloween event in Roblox brings exclusive seeds, pets, cosmetics, and gear to celebrate Halloween 2025.

Florida AG James Uthmeier announced he is issuing criminal subpoenas to Roblox over allegations that the site is aiding child ...

There's plenty of gamers who've found fame and fortune for their online activities ... but Schlep gained notoriety for a fairly unusual reason.

Roblox players can collect a corncupia of various items, but capes are among the best things to add some flair and style. The mantra "look good, feel good, play good" has been used in sports for years ...