Following the success of this past summer’s Barbie movie, Mattel Inc. and game developer Gamefam said Tuesday that they are bringing Barbie and her DreamHouse to Roblox Corp. Mattel MAT and Gamefam ...
Media analyst and research editor Audrey Schomer spoke with a cluster of brand meisters at the Variety Entertainment Summit at CES in January, tackling the strategies behind attracting fans to ...
Roblox's new blue logo has sparked mixed reactions among players on social media. Fans are divided on whether the change was necessary, with some comparing it to the Discord and Facebook logos. Roblox ...
Gamefam CEO Joe Ferencz’s business is pulling beloved IP like Sonic the Hedgehog, Barbie or SpongeBob SquarePants into online gaming platforms “Roblox,” “Fortnite” and “Minecraft” and turning it into ...
Roblox Barbie games are some of the weirdest, most unexpected experiences I’ve ever played. In this video, I dive into a handful of them to see just how strange – and sometimes downright hilarious – ...
Roblox is an extremely popular online gaming platform. Far from giving signs that it is shutting down, last year, the company announced a series of upgrades. In fact, on Aug. 22, the company's stock ...