Building a strong brand means recognizing potential reputation crises and knowing how to handle online articles that misrepresent you or your business. Negative press on Google can erode customer ...

When potential buyers browse your Amazon store, the reviews they encounter can make or break their purchasing decision. Negative reviews can tarnish your store's reputation and diminish your ...

Ross Kernez, Director of Search Marketing at HPOne, online reputation expert, PR strategist, SEO guru, and the CEO of Rossk Consulting. No one wants to search Google and see a wall of bad press about ...