A business that is clear and concise with its message, is a business that will likely see better results. Every piece of content your business creates needs to speak and connect to your audience in ...

Writing in a conversational style with high readability scores will likely engage a broader audience and enhance reader comprehension and enjoyment. Use tools like Microsoft Word's readability stats ...

Over at Juicy Studio there is a nice post about readability. It covers the basic concepts of what makes readable writing as well as how to tell how your own writing stacks up. They've even got a nifty ...

As an email marketer, you test subject lines and calls to action for optimal performance, but are you submitting your copy to the ultimate test? If you're not testing your copy for readability, you ...

Every year I read through and review quite a bit of C code. Overall, I feel the quality of the code I see today versus five years ago is improving but that could just be the code I’m exposed to, my ...