(By Jeffrey Hedquist) Rebranding can be a powerful strategy to maximize your client’s media investment, especially if they have a negative reputation. However, even if their perception in the ...

FARGO — Not long after Matt Entz finished talking about his North Dakota State football team, clouds vacated the Fargo-Moorhead area revealing a sun that was up and a blue sky that had yet to fall.

This week’s philosophical question: Which is more important — reality or perception? I pose this because a federal judge in Mississippi has ruled in favor of restaurant and seafood seller defendants ...

Electric vehicles (EVs) have been getting plenty of attention recently, and not always for the right reasons. Their sales growth has slowed, automakers are resetting expectations and timetables, and ...

Mississippi: Perception vs. Reality, part of the Chronicle series, aired Aug. 12 on Jackson's 16 WAPT. The one-hour program magazine-style special was hosted by 16 WAPT anchor Troy Johnson and took an ...