Pantone named its lightest Color of the Year to date on Thursday: Cloud Dancer (11-4201), a neutral with a narrative that’s all about wiping the slate clean. The off-white shade was chosen as a ...

While 2023 is still weeks away, the hue masters at Pantone have already named next year's official color: “Viva Magenta.” Described as a “nuanced crimson red tone,” the color is “an unconventional ...

For over twenty years, Pantone, through its Color of the Year program, has selected a color (or colors, 2021!) that reflects ...

Pantone’s 2026 Color of the Year reveals how design is responding to tech fatigue, emotional overload, and the search for ...

Pantone's 2024 Color of the Year is "Peach Fuzz," a color that's "all-embracing spirit enriches mind, body, and soul," according to the company. The world's color authority described the peachy hue as ...

As 2025's cultural retrospectives begin to trickle in (read: Spotify Wrapped or Oxford's word of the year), Pantone is not to be outdone. The famed color factory on Thursday, Dec. 4, released its ...

A close relative to carmine, crimson red, or deep raspberry, Viva Magenta, Pantone’s Color of the Year 2023, exudes a sense of va-va-voom. Likened to “a fist in a velvet glove” by Pantone Color ...

But for the first time ever, Pantone’s color is essentially a non-color. Or you could call it every color. Pantone’s 2026 Color of the Year is a white. In Pantone language, that’s code 11-4201—aka ...

Pantone has a decadent outlook for the year ahead. As far as the famed design company is concerned, a soft, warm shade of brown called Mocha Mousse is the hue of choice for 2025. Equal parts ...

For its evocative nature and warmth, Pantone 17-1230 mocha mousse was selected as Pantone’s 2025 color of the year. Pantone Color Institute Executive Director Leatrice Eiseman artfully describes mocha ...

Vigor. Progression. Strength. Nature. Renewal. These were just a few of the words that recurred when Vogue checked in with the leading lights at Pantone—the globally-recognized sorter and systemizer ...

Pantone has released a countdown clock for its annual Color of the Year announcement, set to be revealed on the morning of December 4. The color choice is widely used to shape decisions in numerous ...