The acquisition is intended to strengthen PPC Flex’s role as a packaging supplier to consumer and healthcare goods sectors.

AI targeting, creative scale, and MMM promised efficiency but often delivered waste. Here’s how to reset PPC priorities for 2026.

SMX Next PPC experts said thriving in 2026 means pairing rapid AI advancements with strong fundamentals and human oversight.

Anthony Higman’s journey from a law firm mailroom to PPC CEO shows how learning from mistakes, can turn early missteps into ...

These conversations reveal how top practitioners are adapting strategy as platforms prioritize automation over transparency.

PPC 2026 has drawn massive nationwide participation, with registrations crossing three crore., Education, Times Now ...

PPC has acquired NaturPak, a Janesville, Wisconsin-based maker of bone broths, soups, sauces, and wet pet food, as well as high-growth ingredients. No financial terms were disclosed. CEO Aaron Jackson ...

This week’s PPC Pulse covers Reddit Max Campaigns, Google Creator Partnership updates, and Microsoft’s new targeting ...

** When you buy products through the links on our site, we may earn a commission that supports NRA's mission to protect, preserve and defend the Second Amendment. ** The course of fire known as the ...

PPC (pay-per-click) and SEO (search engine optimization) are some of the most popular marketing methods that make many businesses successful. These two methods use very different approaches but with ...