Live, linear TV networks still see benefits for continued top viewing prime-time programming genres. Is this top-line, upper-funnel, viewership data still enough to sway advertisers to any degree? The ...

The E.W. Scripps Co. is eliminating more than 200 jobs and will “wind down” its national news programming, as the company cites an adverse advertising environment. In a memo to employees, CEO Adam ...

Globally, live event programming is the preferred broadcast content for 40% of TV viewers around the world -- more popular than any other programming, according to research company Vitreous World.