Lego introduces ‘revolutionary’ Smart Bricks that light up, play sounds

They will be introduced in three Star Wars Lego sets launching on March 1. Read more at straitstimes.com. Read more at ...

LEGO Introduces Smart Play, Starting With Interactive ‘Star Wars’ Sets

LEGO unveiled Smart Play at CES 2026, embedding interactive tech into bricks. The first Star Wars sets launch March 1, with ...

Lego unveils new SMART Brick at CES 2026. Where to purchase in Kentucky

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...

Lego announces Smart Brick, the ‘most significant evolution’ in 50 years

These “Smart Bricks” and “Smart Play” initiatives, just announced at CES 2026, aren’t like the huge Lego Mario toys that ...

12 best LEGO sets to buy in Singapore for your 2026 CNY decorations

Here are the best LEGO sets for CNY 2026, from Lunar New Year special releases to Botanical builds to use as unique festive ...
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Lego Bricks

The company is paying up to 70% extra for certified renewable resin, which adds significantly to the production cost of a Lego brick. Brickit uses an AI-powered camera to rapidly scan a pile of Lego ...