KPIs, or key performance indicators, can serve as important yardsticks for measuring your brand’s performance. Unfortunately, just like New Year’s resolutions, all too often businesses set KPIs at the ...

Any brand leader or business owner will tell you that one of the most important aspects of the job is setting and measuring growth goals. Tracking growth isn’t just good for your bottom line; it’s ...

Digital marketing is taking the business world by storm. Approximately 83% of businesses believe that their current digital marketing efforts are successful in assisting their goals. Billions of ...

A vital question for organizations is: How do they measure success? As companies grow larger and more complex, determining what metrics to use to evaluate performance gets harder. Traditionally, ...

In today’s rapidly evolving landscape, the need for efficient, adaptable facilities is paramount. Property owners and facility managers, architects, planners, and builders play a crucial role in ...

This article will discuss 6 KPIs that can be used to clearly determine whether a brand is providing an exceptional omnichannel customer experience. Many brands use key performance indicators (KPIs) to ...

Daniel Shapiro of Red Points considers how IP leaders can report on metrics of brand protection software. Join the company’s live webinar on May 27 to learn more with real-world examples Register for ...