An interview with Tom Donaldson, LEGO Group’s SVP of Creative Play Lab, on how the company came up with its new SMART Brick.

LEGO's reveal of the Smart Brick and Smart Play builds has me frowning over features and how this new "layer" of production ...

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and ...

Here’s everything you need to know about LEGO Smart Bricks, including where to buy them online, their build release date, and how LEGO Smart Play works ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...

Announced at American tech show CES, LEGO has unveiled three new LEGO Star Wars sets to launch the Smart Play system. These ...

LEGO can be an essential tool in mechanical engineering as it is a form of what the field calls low-fidelity prototyping.

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...