GoPro is working on two key business goals: broadening its appeal and building a subscription business. Early success on the subscription front was encouraging, but things have simmered down lately.

Today, GoPro announced the initial release of a macOS desktop version of its mobile app, Quik, and a new Premium+ GoPro subscription tier offering additional features and benefits beyond GoPro Premium ...

The brand name GoPro (NASDAQ: GPRO) has significant cachet among a certain type of consumer. But beyond its core customer base, GoPro products aren't really a big hit. That's a problem for the company ...