Consumer centricity is an oft-cited best practice for retail services and marketing, and sustainability outreach is no different. To effectively encourage environmentally conscious consumer behavior, ...

In today’s fiercely competitive, data-driven marketing landscape, the pursuit of accurate customer insights is critical for businesses aiming to thrive. Customer data serves as the cornerstone of ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. For much of the past few decades, large food and beverage companies ...

The attitudes and priorities of the next generation of consumers are being shaped by an intense focus on a different set of dynamics from their predecessors. While Gen-X and Millennials navigated the ...

While U.S. headline inflation has decreased compared to 2022 and 2023, price increases continue to be a concern for many consumers. This situation impacts sales and traffic across various industries ...

I speak to Rania Abou Samra on one of the stormiest days the UK has seen in quite some time - it’s blowing a gale out there. She however is utterly unphased, sitting as she is, in sunny Dubai and ...