Digital punch cards and geofencing are among the techniques operators are using to reach guests. "COVID really pushed consumers forward in their willingness to adopt a digital experience," said Yaqub ...

Your business can't expand without customer loyalty, so it's crucial to create a smooth, efficient user experience on your ...

Have you ever wondered how companies make their products and services more interesting and fun? Well, they use something called “gamification” in their marketing. But what exactly is gamification? In ...

Engaged customers are key to keeping your brand front-of-mind. Max Eaglen, director at Platform, offers five steps to help your message resonate with your audience Brands are complex things. They ...

CAMPBELL, Calif.--(BUSINESS WIRE)--8x8, Inc. (NASDAQ: EGHT), a leading integrated cloud contact center and unified communications platform provider, today announced the availability of 8x8 Engage, an ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Jevon Wooden Marketing ...

As businesses continue to compete for customers’ attention and sales across multiple channels, it’s become more important than ever to develop effective strategies for customer engagement and ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Guy Yehiav Technology ...

While some companies have robust programs to engage with resellers, it’s more common for partner outreach to be scarce, sporadic and one-way. Many of the same benefits of hosting customer advisory ...

In the world of retail, customer loyalty is the holy grail. Companies the world over strive to establish and maintain a strong customer base that not only keeps returning but also spreads the word ...

Empowers Employees Across the Organization to Engage Customers on Their Preferred Channels and Drive Business Outcomes 8x8, Inc. (NASDAQ: EGHT), the industry's most integrated Platform for CX that ...