This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. If you’ve been in business for any length of time, you ...

Good email list management—the practice of organizing and culling your subscriber records—is fundamental to achieving strong and sustained results with your campaigns. List management encompasses a ...

Your PR email list is the lifeblood of your media relations. How are you taking care of it? As a PR pro, you probably think of your contact list as your most precious asset—and rightly so. It's the ...