IDEO, the design consultancy credited with popularizing the concept of “design thinking,” has named Mike Peng, a former partner, as its next chief executive officer. Peng will return to IDEO to assume ...

Since March of this year, the $100 million design firm Ideo—known for selling the corporate world on “design thinking” and wooing clients ranging from Apple to Coca-Cola—has been searching for a new ...

IDEO’s human-centered design thinking is a systematic methodology used to help create new products and services. The best part: The company is open about how it works and how to adopt it. Professor ...