Scammers reset their target lists every January using refreshed data broker profiles. Learn why this month is crucial for ...

Web2’s data monopolies lock users into centralized systems, limiting control over personal information and hindering competition. This decentralized AI personalization protocol offers an alternative.

Personalization is increasingly recognized as a pivotal strategy in marketing, essential for enhancing customer experiences. Yet, there's significant room for improvement. Only 15% of senior marketing ...

Balancing data privacy and personalization is a familiar challenge for marketers, but there are notable discrepancies between the U.S. and European markets when it comes to data privacy. While 71% of ...

A new state website lets California residents fill out a few forms to keep their personal data from being tracked or sold by ...

The tension between personalized experiences and privacy is increasing, and we need to be mindful of the risks that come with the data-driven approach. As we move toward a cookieless future, brands ...

Imagine the bank of the future, where every experience you have in financial services is tailored to your individual requirements. Some of the world's most effective organizations are putting the ...

It’s clear—and it has been for years now: consumers want personalization. They want to feel like their favorite brands know them, understand them, and care about them as people. And time and time ...

Your personal data is probably being sold right now. Scam calls, junk emails, and weird login alerts aren't random. They're warning signs that your information is being circulated through data brokers ...