The Danish toy maker Lego has unveiled what it says is one of the "most significant evolutions" of the design of its bricks with a new smart interactive piece that can detect and interact with other ...

You might have thought you’d seen every possible size and shape of brick and accessory, but the brand is about to ruin your ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds ...

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

The Lego Smart Brick incorporates a silicon chip, copper coils, LEDs and a speaker, and is capable of reacting when it is ...

Featuring LEDs and speakers, LEGO's Smart Bricks are meant to be the brand's first foray into smart technology as ...

For now, the only Smart Play sets available are the Lego Star Wars sets, and you can’t buy a Smart Brick on its own – you’ll ...

Adding working lights is a fun way to take a Lego creation to the next level, and the company even includes light-up features on some of its sets, including a glowing Christmas tree. But this clever ...

Lego has revealed Smart Play, a screen-free product that brings builds to life with technology, debuting with interactive ...

Imagine if LEGO bricks could react as you play—lighting up, making noise, or responding to movement—without a phone or tablet involved. That’s the idea behind LEGO’s new Smart Play platform, unveiled ...

At the Consumer Electronics Show (CES) 2026 this week, LEGO and Disney (DIS) unveiled new bricks that will lead LEGO Star ...