MediaPost

Lippincott Adds Brand Strategy, Design Partners

Global creative brand consultancy Lippincott has appointed two new partners at its New York office--Brian Rosenberg joins the Brand Strategy practice and Mick McConnell the Design practice. Rosenberg ...
Finextra

How to Align Product Design with Brand Strategy in Digital Banking

Leading tech companies embed their competitive edge in digital products, setting the stage for success from the start. However, traditional financial firms face a challenge here, especially when ...

Creative Repute Celebrates 9 Years Aligning Strategy, Design, and Automation

Creative Repute marks nine years supporting organizations with strategy, design, and automation, aligning brand and ...
Business Wire

SSR Emerges a Market Leader as Empathy Applied Methodology™ Fuels Brand Strategy, Design, Activation and Organizational Change for Deeper Connections With Target Audiences

NEW YORK--(BUSINESS WIRE)--SSR, one of the world’s the leading Brand Strategy agencies, today announced a record-breaking year of growth, industry changing product innovations, and a history of ...
Baton Rouge Business Report

Intelligence Entrepreneur: Tilt builds brands its own way in Baton Rouge

Celebrating 20 years, Baton Rouge–based Tilt is a branding and design agency specializing in brand strategy, logo design, web ...
Forbes

Is Brand Design Consistency A Myth?

These days, we’re all looking for stability. And just when we need it the most, it seems harder than ever to find. It isn’t just a question of reliability in our jobs, living situations and families.
Fast Company

Maximizing impact after your brand refresh: Next steps and strategies

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Goran Paun Imagine your ...
MM&M

GE HealthCare’s branding strategy emphasizes customer needs and patient outcomes

GE HealthCare and Interbrand unveiled the spinoff’s long-awaited brand strategy Monday morning. The $35 billion unit, which is GE’s first public spinoff and has been trading on the Nasdaq since ...
Forbes

Brand Strategy In The Age Of AI: Why Clarity Is The New Battleground

Like a software update no one agreed to install, AI has quietly and profoundly rewritten the rules of brand strategy. Zero-click search has effectively sidestepped the web, and AI-enabled systems now ...

Creating and Implementing an Intellectual Property Strategy for Start-Up and Upscaling Companies Training Course: Patents, Trade Secrets, Trade Marks, and Design Rights (Online ...

Leverage IP strategy as a powerful tool for competitive edge, gain insights with Porter’s Five Forces, and explore comprehensive IP protection strategies. Enhance brand protection, manage trade ...
MediaPost

Lippincott Adds Brand Strategy, Design Partners

Global creative brand consultancy Lippincott has appointed two new partners at its New York office--Brian Rosenberg joins the Brand Strategy practice and Mick McConnell the Design practice. Rosenberg ...