This viral lash hack was so easy, In The Know had to test it out. In The Know’s Lisa Azcona decided to give her first impressions on the trendy trick. “I’m super excited to try this. I don’t typically ...

For some, false lashes are as much of an everyday thing as, say, sunscreen or mascara. But for others, they’re as foreign as can be. Don’t be intimidated — the best fake lashes offer a quick, easy and ...

Whether I’m going for simple or bold, there’s one product that’s the cherry on top of all of my makeup looks: mascara. The problem? Many of my tried-and-true favorites come with a double-digit price ...

When you’re a brand that segmented itself in the beauty industry as a major go-to for false lashes, you really have to bring the heat when you finally launch a mascara. So I had pretty high ...

This D.I.Y. lash extension starter kit with over 5K 5-star reviews on Amazon makes eyelash application super easy, even for beginners. This kit comes with an applicator, false eyelashes, bond to prep ...