Studies aiming to maximize human creativity demonstrate that people work best when buoyed up by others who show them new ways ...

A new study argues that AI can never be more creative than humans, but many experts argue that AI's output will only ever be ...

As generative artificial intelligence tools rapidly enter classrooms, workplaces, and creative industries, questions about ...

AI art models like Midjourney and Nano Banana can wow us with wild, imaginative images. But a new study reveals their so-called creativity is just based on math. And if you’re a writer, designer or ...

Seated on the stone floor of a medieval fortress in Italy's Tuscan hills, students rip thin, one-inch strips of fabric. They ...

You've probably heard of the myth that people are either "left-brained" or "right-brained." Those said to be left-brain dominant usually excel when it comes to critical thinking or the use of logic; ...

Do you consider yourself a creative person? If not, you may be holding yourself back. Psychologist Zorana Ivcevic Pringle says creativity isn't a trait. Creativity is a choice. After studying ...

A conversation with marketing experts Kathryn Jacob and Sue Unerman on thinking outside the box every day. We all know that innovative thinking is vital to individual, team, and organizational success ...

AI is quickly and dramatically reshaping society, and it’s hard to avoid the changes sweeping through industry as well as our personal lives. As with anything so world-changing (not forgetting ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Fast Company Executive ...

Being creative is a source of happiness for many people. Whether engaging in art, music, writing, cooking, gardening, crafting, or inventing, stretching your creativity muscle is good for you and for ...

Creativity is hard work. This may be counterintuitive for those who see creativity as a natural talent or a personality trait rather than a well-honed habit. It may seem like creative people have a ...