K P Namboodiri's Ayurvedics, based in southern Indian state of Kerala, is all set to make forays into ayurvedic personal care products as well. The firm is known for its toothpowder. It is also eyeing ...

The brand that has come to be associated with the temple town Nanjangud is undergoing a transformation. As they plan to celebrate the centenary celebrations of Pundit’s Sadvaidyasala, his family ...

Every month, the presiding deity of Kerala's famous Guruvayoor temple gets an unusual offering: several cartons of tooth powder. "We offer a 40 g container for every 10 kg we produce," says ...

First, it was charcoal, then salt. Now it is cardamom, mint, and even turmeric. With yoga guru Ramdev-led Patanjali’s “herbal” game being received well, other Indian toothpaste makers, including ...

This article was taken from the October issue of Wired UK magazine. Be the first to read Wired's articles in print before they're posted online, and get your hands on loads of additional content by ...

The brand that has come to be associated with temple town Nanjangud is undergoing a transformation. MYSORE: The brand that has come to be associated with temple town Nanjangud is undergoing a ...